Enjoy discounts on authentic Indian flavors!

Story of Sri Ashok

BACKGROUND

Nearly four decades ago, if you had asked a consumer why she preferred a particular brand of papad, she likely would have responded with a blank stare or a casual shrug. Papad, at the time, was simply seen as a basic commodity — something you picked up from the local store without much thought or brand preference.

This mindset was a reflection of the market landscape back then. Before the launch of SRI ASHOK, papads lacked distinct features or branding; there was little to set one apart from another.

Since our humble beginnings in 1986, PSK set out with a clear mission — to redefine the papad industry. With a commitment to purity and innovation, our special refining process led to the creation of SREEASHOK papads — known for their exceptional taste, lasting crispness, and unmatched quality.

This breakthrough became the foundation of one of the most inspiring market-building journeys in the Indian food industry.

Today, nearly four decades later, we are honored to be affectionately known by our loyal customers as “THE PAPAD COMPANY” — a name that reflects our passion, legacy, and the trust we've built across generations.

1986

The beginning

  • 12th November 1986 – Started our journey in the Indian snack food industry.

  • Appointed as Papad Agent for Krishna District, Andhra Pradesh.

1987

Regional Footprint
  • Became the Authorized Agent for all Coastal Districts of Andhra Pradesh

1988

Statewide Recognition

  • Appointed Sole Distributor for Combined Andhra Pradesh, marking our first major breakthrough.

1992

A Landmark Year

  • Took over the parent company M/s Cock Brand Food Products.

  • Started in-house manufacturing under the name Pandiyan Food Products.

  • Began exports to international markets.

  • Launched a new papad brand SWOLOO.

1993

Cross-Border Expansion
  • Entered new territories: Odisha and Kerala.

1996

Diversification

  • Forayed into Mixed Spice Powder manufacturing, expanding our product line

2015

Rolled out STR for You, a modern brand designed for the evolving Indian consumer.

Milestones

Traditional Delicacies

Discover the rich flavors of our papads and spices gallery.

A top-down view of a traditional Indian meal featuring a clay pot filled with a vibrant, colorful rice dish garnished with fresh herbs and spices. Accompanying this are two small bowls containing sauces or condiments, one white and creamy, the other red and spicy. A glass of cocktail with ice, orange slice, and a cherry garnish is visible alongside scattered dry red chilies and seeds on a dark surface, enhancing the rustic aesthetic.
A top-down view of a traditional Indian meal featuring a clay pot filled with a vibrant, colorful rice dish garnished with fresh herbs and spices. Accompanying this are two small bowls containing sauces or condiments, one white and creamy, the other red and spicy. A glass of cocktail with ice, orange slice, and a cherry garnish is visible alongside scattered dry red chilies and seeds on a dark surface, enhancing the rustic aesthetic.
A beautifully arranged platter of Indian snacks and appetizers is displayed, featuring samosas, dhokla, and chutneys. Accompanying these dishes are decorative marigold flowers, enhancing the presentation. The setting is cozy, with a plush cushion in the background.
A beautifully arranged platter of Indian snacks and appetizers is displayed, featuring samosas, dhokla, and chutneys. Accompanying these dishes are decorative marigold flowers, enhancing the presentation. The setting is cozy, with a plush cushion in the background.
Five crispy puris filled with savory ingredients are placed on a square white plate. A small bowl of tangy water with a lemon slice floats nearby. Scattered around are a green chili, peanuts, a yellow lemon, and sprigs of coriander, creating a rustic presentation.
Five crispy puris filled with savory ingredients are placed on a square white plate. A small bowl of tangy water with a lemon slice floats nearby. Scattered around are a green chili, peanuts, a yellow lemon, and sprigs of coriander, creating a rustic presentation.
A close-up of a paper plate filled with a colorful and vibrant Indian street food dish, featuring crispy fried snacks, sev, chopped onions, pomegranate seeds, and a drizzle of tamarind sauce. The background is blurred, highlighting the food.
A close-up of a paper plate filled with a colorful and vibrant Indian street food dish, featuring crispy fried snacks, sev, chopped onions, pomegranate seeds, and a drizzle of tamarind sauce. The background is blurred, highlighting the food.
A variety of spices are displayed in several copper bowls with handles, arranged on a metal surface. The spices include vibrant red chili powder, turmeric, cardamom pods, bay leaves, and other dried herbs. The scene suggests a culinary preparation setting with an emphasis on aromatic ingredients.
A variety of spices are displayed in several copper bowls with handles, arranged on a metal surface. The spices include vibrant red chili powder, turmeric, cardamom pods, bay leaves, and other dried herbs. The scene suggests a culinary preparation setting with an emphasis on aromatic ingredients.
A wooden table is set with a meal featuring a plate of white rice garnished with sliced red onions, herbs, and a crispy papadum. Nearby, there is a rolled dosa with chutney. The setup includes metallic copper cups and a glass of pale beer, creating a warm, inviting dining atmosphere.
A wooden table is set with a meal featuring a plate of white rice garnished with sliced red onions, herbs, and a crispy papadum. Nearby, there is a rolled dosa with chutney. The setup includes metallic copper cups and a glass of pale beer, creating a warm, inviting dining atmosphere.

Our Locations

Sri Ashok operates its admin and marketing office from Vijayawada AP, and has manufacturing plants at Madurai, TN and Vijayawada, AP.

Address

Admin & Marketing Office: Vijayawada, AP, India

Sales & Marketing Office: Hyderabad, TS, India

Hours

10 AM - 7 PM

Social

Authentic Indian flavors crafted with passion and purity.

Customer care number

Enquiry

+91 92464 77234

© 2025. All rights reserved.

pskdurga@hotmail.com